Services
eMarketing Solutions to Take Your Business to the Next Level
Your website is a window into your company and needs to offer a seamless and engaging brand experience, as well as teach, market, and sell to your prospective customers. We create professional, easy to use (and manage) web sites with a focus on the end-user and our clients’ business objectives. For each web site project, we perform a detailed needs analysis and learn as much as we can about your company, your customers, your competitors, and your marketing goals, before creating a site that is right for your business.
From 1 to 100,000 products, we can create an ecommerce solution that is right for you. Our ecommerce sites are clean, professional, easy to navigate through, and make it easy for customers to buy online quickly and securely. On the back-end, our ecommerce stores are easy to maintain and manage.
Companies that blog have far better marketing results and generate 55% more visitors than non-blogging sites*. In addition, blogs are easy to use and are a great tool for communicating with customers or employees to share knowledge and expertise. They are also an excellent method to build additional web traffic, and connect with potential customers on an ongoing basis.
Email marketing is a great way to stay in front of your customers and provide company news, product info, event details, sales information, educational resources, and more on a regular basis. Aspire ID can help you establish an email marketing program by creating a newsletter template which ties into your brand and the look & feel of your web site, uploading subscriber information, establishing market segments for your lists, setting-up categories of interest, placing a newsletter sign-up form on your web site (which ties directly into the email database), and providing step-by-step training on sending, managing, and monitoring results.
People shop and learn primarily via search engines, blogs, and social media. Once you have a solid web site and blog in place, the next step may be to extend your company’s reach by seeking out and engaging with current and potential customers on social networks such as Facebook, Twitter, LinkedIn, and YouTube. With 500 million users on Facebook, 145 million Twitter users, 85 million LinkedIn users, and over 100 million YouTube users, your customers expect you to have a presence on these networks.
Search engine optimization is of the utmost importance in helping customers find you online. We know how to make it easy for them to do so by optimizing each web page, blog post, and social network update we create with keyword-rich content, titles, headings, and meta tag info.
Having a web site that is easy to update is crucial to online marketing success. Many of our web sites are built around a browser-based content management system which gives you, the web site owner, complete control. This CMS enables you to quickly and easily create new web pages, place content, images, blog posts, videos, podcasts, and more. For every site we create, we provide written and in-person step-by-step training on how to manage the site. We also provide web site maintenance services and have different plans and options to meet your needs.
In addition to the above services, we also provide the following services:
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